PROFILES + Desodero Swimwear

Desodero Swimwear

Australia

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Desodero Swimwear

Men and women have all shown a keen interest toward fashion in one way or another.
Many have entered this industry with a sound display and keen sense of fashion
culture. However, very few have arrived with such a raw expression of glamour and shape.

For Athena Lukeides, fashion needed more – it needed desodero!
Her story is a blend of drive, passion and creative experimentation that trigged the
emergence of her label desodero. Its cultivation is a result of 12 years within the
fashion industry with no real formal training to attest to.

Globetrotting endeavours
have served as the culprit for that innate curiosity obtaining its release and exploding
onto the fashion platform. The waters of the Mediterranean, picturesque sunsets, the
movement of Rio De Janeiro coupled with the spirituality of its dance culture are all
tools for the development of Athena’s desodero.

These key natural fundamentals aid
in the retention of the products authenticity and also capture the purity, essence and
sexual sophistication of the feminine form.

Husband and business partner, Lucas oversees the overall operation of the business.

In addition, he brings valuable skill sets such as graphic design, marketing and
promotional strategy. The culmination of these two young business persons will
propel desodero onto the global stage and effectively position itself as a leader within
a growing niche market.

The highest quality fabrics and eye catching colours are used on all desodero
products. A compromise on quality is never made for the enticing margins associated
with cheap second rate material. As a valued customer, the team at desodero offers a
swim zip bag with every purchase in colourful print.

Desodero- A raw expression of sexual sophistication:

Products

Ladies Swimwear

Stockists

(Coming Soon To Princess Fashion House)

Labels/Brands stocked

Desodero Swimwear

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